Consultants selling packages from Webflow
A consultant lists three packages on Webflow. Each package adds a different tag, and an ActiveCampaign automation books the kickoff call for that tag.
Checkout embed
Webflow + ActiveCampaign integration
Webflow hosts the page, Plandalf takes payment, and a Send Webhook step can create the buyer in ActiveCampaign with a tag.
No credit card required. No coding required.
Webflow
ActiveCampaignDoes Webflow integrate with ActiveCampaign?
Plandalf has no native ActiveCampaign steps, and it does not read Webflow forms. A Webflow button opens the Plandalf checkout; after payment a Send Webhook step can call ActiveCampaign's contact sync API. ActiveCampaign automations can post to a Plandalf catch URL to enrol people in a promo.
What moves between Webflow and ActiveCampaign
| Event | From and to | Through | What happens |
|---|---|---|---|
| Checkout opened | Webflow → Plandalf | The button carries data-plandalf-present, and the SDK script sits once in the site's Footer code. | |
| Checkout completed | Plandalf → ActiveCampaign | Webhook | Send Webhook posts to /api/3/contact/sync on your ActiveCampaign account URL, with an Api-Token header and a contact object holding the email, name and tags. |
| Tag added or form submitted | ActiveCampaign → Plandalf | Webhook | An automation with a Webhook action can call a Plandalf Webhook Trigger URL. Plandalf's own notes say ActiveCampaign sends form-encoded data, so check the payload in the trigger's Test tab. |
| Countdown in an email | Plandalf → ActiveCampaign | By hand | A countdown image tag goes into an HTML block in a campaign, with %EMAIL% filling the ref value for each recipient. |
Create an ActiveCampaign contact for each Webflow buyer
You need your ActiveCampaign API URL and API token, found in the account's developer settings.
Install the checkout in Webflow
Add your Plandalf script to Footer code, set
data-plandalf-presenton the buy button in Element settings, Custom attributes, and publish.Collect the ActiveCampaign details
Note your account's API URL and create or copy an API token from its developer settings. Check ActiveCampaign's developer docs for the current location of both.
Create the sequence
In Automation, My Sequences pick Plandalf, Checkout Completed and the Webflow offer. Pick a recent checkout as the sample on the Test tab.
Set up Send Webhook
Add Plandalf, Send Webhook. Use POST, your account's contact sync URL, an
Api-Tokenheader, and a JSON payload shaped as acontactobject withemailset to{{trigger.customer_email}},firstNameand a tags list such ascustomer.Test with your own address
Run the test. ActiveCampaign answers 201 for a new contact and 200 for an existing one. Then build an ActiveCampaign automation that starts when the tag is added.
What sellers do with Webflow and ActiveCampaign
Memberships with a trial offer
A site offering a paid trial adds the buyer to a list and starts a nurture automation. A Plandalf countdown image in the final email pushes the upgrade.
Limits and gotchas
- The Send Webhook step sends JSON. ActiveCampaign's contact sync endpoint accepts a JSON body, but automation webhooks coming out of ActiveCampaign are form-encoded per Plandalf's notes, so test the inbound side.
- The ActiveCampaign API token goes in the step's headers. Keep it out of Webflow custom code and out of anything visitors can read.
- Plandalf does not create deals in ActiveCampaign. Contacts and tags are what the sync call covers.
- A refund removes nothing from ActiveCampaign automatically. Add a second Send Webhook on Invoice Refunded if you need a tag or field to change.
Webflow and ActiveCampaign: common questions
- Does Webflow integrate with ActiveCampaign?
- Plandalf does not connect them directly. A Webflow page opens a Plandalf checkout, then a Send Webhook step adds the buyer to ActiveCampaign. For Webflow forms, check ActiveCampaign's own integrations.
- How do I connect ActiveCampaign to Webflow buyers?
- Embed the Plandalf script in Webflow's footer, then create a Checkout Completed sequence with a Send Webhook step to ActiveCampaign's contact sync endpoint with your token in a header.
- Can ActiveCampaign start a Plandalf countdown?
- Yes, through an automation Webhook action that posts to a Plandalf catch URL. Because the payload is form-encoded, confirm in the trigger's Test tab that the email arrives.
Guides for this pair
- Plandalf with Webflow
- Plandalf with ActiveCampaign
- Webflow setup guide
- Webhooks reference
- Automations overview
More from Webflow and ActiveCampaign
- Webflow + MailchimpWebflow shows the offer, Plandalf takes the order, and Mailchimp gets the buyer as a tagged contact with an event for a Customer Journey.
- Webflow + MailerLiteWebflow hosts the buy button, Plandalf takes payment, and MailerLite gets each buyer in the group that starts your emails.
- PayPal + WebflowStyle the button in Webflow, add one custom attribute, and the Plandalf checkout it opens can take PayPal.
- Stripe + ActiveCampaignA Stripe-paid Plandalf checkout can add the buyer to ActiveCampaign through Send Webhook, and an ActiveCampaign automation can start a Plandalf countdown.
- WordPress + ActiveCampaignActiveCampaign's WordPress plugin handles forms and tracking. A Plandalf button on the same page sends paid buyers into ActiveCampaign by Send Webhook.
- ActiveCampaign + KlaviyoRunning ActiveCampaign and Klaviyo side by side, or moving from one to the other: one checkout can write the buyer to both by webhook.
Checked October 26, 2026 against Plandalf's own setup guides and the vendor documentation: ActiveCampaign API v3: sync a contact.