Shopify + ActiveCampaign integration

Plandalf does not read your Shopify orders and has no native ActiveCampaign step. ActiveCampaign has its own Shopify integration for the store. For a Plandalf offer opened from a Shopify page, a sequence can create and tag the buyer as an ActiveCampaign contact through Send Webhook or Zapier.

1. Add the offer to the theme

   Open the Shopify theme code and add the Plandalf SDK script before the closing body tag of theme.liquid. Add a button with data-plandalf-present on the template where the offer belongs, and make the handoff clear in the page copy.

2. Collect the ActiveCampaign details

   ActiveCampaign's reference shows the contact sync call as a POST to your account's own host under /api/3/contact/sync, with your API key in an Api-Token header. Copy your account's API URL and key from ActiveCampaign.

3. Create the sequence

   In Plandalf open Automation, then My Sequences, and start a sequence on Plandalf, Checkout Completed, limited to the offer. Choose a recent checkout as the sample on the Test tab.

4. Add Send Webhook to sync the contact

   Add Plandalf, Send Webhook with POST and your account's sync URL. Add the Api-Token header. Build a payload with a contact object holding email as {{trigger.customer_email}}, firstName as {{trigger.customer_first_name}} and a tags list.

5. Start the ActiveCampaign automation

   In ActiveCampaign create an automation that starts when that tag is added, and put the welcome or onboarding emails in it. The tag is the hand-off between the two tools.

6. Test with your own email

   Switch on Run on test purchases, buy through the test link, and look at the run's Events view for the response code. A 201 means ActiveCampaign created the contact and a 200 means it found one. Switch the setting off afterwards.

• Plandalf has no ActiveCampaign steps. The sync call is a Send Webhook you configure, which Plandalf does not sign, and the API key sits in the step's headers.
• The sync endpoint needs the add-contacts permission to create and the edit-contacts permission to update, per ActiveCampaign's reference. A key without them gets a 403.
• Your ActiveCampaign host name is specific to the account, so the URL cannot be copied from another setup.
• ActiveCampaign's own Shopify integration is where store orders, carts and customers come from. A Plandalf sale is not a Shopify order and will not appear in it.
• Plandalf waits up to 30 seconds for a reply and its docs say not to assume automatic retries or exactly-once delivery, so check the step result for each paid order at first.

Does Shopify integrate with ActiveCampaign?

Yes, ActiveCampaign publishes a Shopify integration of its own, and its page mentions abandoned cart automations and a Buy Now button for landing pages. Plandalf is a separate checkout that sits beside it.

How do I connect ActiveCampaign to a Plandalf checkout on Shopify?

Build a sequence on Checkout Completed with a Send Webhook step that calls ActiveCampaign's contact sync endpoint. The recipe above lists the header and payload fields.

Does Plandalf send my Shopify orders to ActiveCampaign?

No. Plandalf does not read Shopify orders at all. It only passes on buyers of the offers that are paid through Plandalf.

Can I use Zapier instead of Send Webhook?

Possibly. Plandalf publishes no Zapier app, but Send Webhook can post to a Zapier webhook and you build the rest of the Zap there. Check which ActiveCampaign actions Zapier offers before choosing it.

Checked October 26, 2026 against Plandalf's own setup guides and the vendor documentation: ActiveCampaign: Shopify integration, ActiveCampaign API reference: sync a contact's data.